Ranah Domestik adalah Milik Bersama: Gender Equilibrium dalam Kartun Youtube “Bayi John”
DOI:
https://doi.org/10.33772/etnoreflika.v14i1.2992Keywords:
gender equilibrium, gender role, gender relationAbstract
Baby John is the YouTube content consisting of songs and videos that represent different messages. The songs tell direct messages about daily activities like brushing their teeth, washing hands, etc., while the video has an implied message about gender roles in the domestic sphere. This research investigated how the message of gender equilibrium is represented in a YouTube cartoon for toddlers, "Baby John." This research uses the descriptive qualitative method and gender equilibrium theory as its foundation. This study found that there is equality between father and mother, as well as between sister and brother, in domestic work. The family members are in a mutual cooperation and complementarity relationship. Men's participation in domestic work is considered to create a partnership between men and women, which is termed gender equilibrium. Introducing it to children as early as possible will influence their views about gender equality. The message of gender equilibrium is conveyed straightforwardly and in a simple way so the children can immediately imitate it. Thus, the rapid transfer of ideology, knowledge, and habits from the video to children is possible.
Downloads
References
Craig, L., & Mullan, K. (2011). How mothers and fathers share childcare: A cross-national time-use comparison. American Sociological Review, 76(6), 809–833.
Fakih, M. (1999). Analisis Gender dan Transformasi Sosial. Yogyakarta: Pustaka Pelajar.
Hill, A. (2017). New Perspective of Gender Equality at Home: Who Rules The House?. Tokyo: Hakuhodo Institute of Life and Living.
Hofferth, S. L., & Goldscheider, F. (2010). Are mothers still primary caretakers? trends in gendered parental involvement. The Future of Children, 20(2), 19–40.
Nopiarabiyani, J. (2018). Aplikasi prinsip gender equilibrium di kalangan pasangan suami istri pada tokoh masyarakat Desa Semuntai Kecamatan Long Ikis Kabupaten Paser. E-Journal Sosiatri-Sosiologi, 6(2), 15-29.
Pleck, J. H. (2010). Paternal Involvement: Revised Conceptualizations and Theoretical Linkages with Child Development Outcomes. Dalam M. E. Lamb (Ed.), The Role of the Father in Child Development (Edisi ke-5). New York: Wiley.
Rahmawaty, A. (2015). Harmoni dalam keluarga perempuan karir: Upaya mewujudkan kesetaraan dan keadilan gender dalam keluarga. Palastren, 8 (1), 1–34. doi: 10.21043/palastren.v8i1.932
Rane, A. Z. (2023). Maskulinitas yang feminin pada sosok ayah dalam lirik lagu Virgoun “Saat Kau Telah Mengerti”. Seshiski: Southeast Journal of Language and Literary Studies, 5(7), 62 – 71.
Santoso, A. (2022). Melihat sastra anak dunia sebagai alat perjuangan ideologi. Semiotika, 23 (2), 123-135. doi: 10.19184/semiotika.v7i2.31470.
Saprillah. 2022. Kesetaraan gender atau keseimbangan gender. Mimikri, 8 (1), 1 – 9.
Sasongko, S. (2009). Modul 2 Konsep dan Teori Gender. Jakarta: Pusat Pelatihan Gender dan peningkatan Kualitas Perempuan BK KBN
Walby, S. (1991). Theorizing Patriarchy. United Kingdom: Basil Blackwell.
Widaningsih, L. (2017). Relasi Gender dalam keluarga: Internalisasi nilai-nilai kesetaraan dalam memperkuat fungsi keluarga. Tim Pokja Gender Bidang Pendidikan Dinas Pendidikan Provinsi Jawa Barat.
Additional Files
Published
Issue
Section
License
Copyright (c) 2025 Zakridatul Agusmaniar Rane (Author)
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge. Articles are freely available to both subscribers and the wider public with permitted reuse.
All articles published in Open Access will be immediately and permanently free for everyone to read and download. We are continuously working with our author communities to select the best choice of license options: Creative Commons Attribution-ShareAlike (CC BY-SA). Authors and readers can copy and redistribute the material in any medium or format, as well as remix, transform, and build upon the material for any purpose, even commercially, but they must give appropriate credit (cite to the article or content), provide a link to the license, and indicate if changes were made. If you remix, transform or build upon the material, you must distribute your contributions under the same license as the original.
